Portfolio

I’ve worked on annual reviews, website copy, features, marketing materials, strategy documents, newsletters and case studies for many of the UK’s top charities.
 

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Following a series of interviews and research, I co-developed a new tone of voice for the Royal College of Nursing Foundation. It’s helping the charity raise their profile and strengthen their fundraising.

 
 
 

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An Olympic taekwondo champion, an ITV News presenter and a ground-breaking lawyer. These are just a few of the Middlesex University alumni whose stories I’ve told for the Made in Middlesex campaign, celebrating exceptional students.

 
 
 
 

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I write Blogs for CharityComms, the membership network for communications professionals working in UK charities. I also co-authored One Voice, their best practice guide to integrated communications. The report features interviews with thought leaders and directors of fundraising and communications at leading charities

Download your free copy of the report here

 
 
 
 


 
When Alzheimer’s Society updated their brand, my colleague and I developed a tone of voice guide to support their new approach. We trained fundraising, marketing and policy teams on how to write effectively in the new tone of voice, as well as providing copywriting, editing and consultancy on key documents and webpages.

 
 
 
 

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I worked on Cancer Research UK’s annual review, from concept to completion, for nine years. Each one is packed with personal, emotive stories that bring the science to life.

Download an example here

 
 
 
 
 


 
 
In 2017, I travelled to Oslo to volunteer at the annual Homeless World Cup. As well as editing stories and choosing images for the website, I wrote articles and sent newsletters to Homeless World Cup supporters during the tournament.

 
 
 
 
 

Other clients include:


ACEVO
Alzheimer's Research UK
Action for Children
Anthony Nolan Trust
Beating Bowel Cancer
Big Society Capital
City Gateway
Cause for Change
Great Ormond Street Children’s Hospital
IET Connect
Jisc
Kusuma Trust
Macmillan Cancer Support
Marie Curie
Mencap
Middlesex University
Music in Hospitals & Care
Nacro
nfpSynergy

Oxfam
Plymouth College of Art
Police Care UK
The Royal Society of Chemistry
Ramblers
Scope
Sport England
Shelter
Sparks
Soil Association
St John Ambulance
Stroke Association
TCV
Tropical Biology Association
YMCA England
Virgin Unite
War Child
WWF

 
 
If you’d like more samples of my work, do get in touch