What makes good feedback?

“Can we make the pig sexier?” “I’ll know what I want when I see it.” “Just jazz it up a bit.” These bits of feedback received by a network of designers, illustrators and art directors inspired a poster exhibition in Ireland. [...]


Creative ideas for charity communicators

“Why Don’t You Just Switch Off Your Television Set And Go Out And Do Something Less Boring Instead?” Many of us of a certain age will remember being given this advice, from the children’s TV show ‘Why Don’t You?’ Replace [...]


How charity writers can beat the block

A good writer might have a selection of the following things on their desk: a dictionary, some newspapers and magazines, a reporter’s notepad. Plus, some scrunched up bits of paper, a row of dirty coffee mugs, pages of intricate doodles… [...]


Why Virginia Woolf was wrong about words

Virginia Woolf once said that “when words are pinned down they fold their wings and die”. While reluctant to argue with one of the greatest writers of all time, I believe there are occasions when you need to do exactly [...]