Daily Archives: July 2, 2018

Six ways to write for your charity from a new perspective

Bored of the sound of your (charity’s) own voice? It might be time to use some different ones… Wait. Yes, I am a copywriter. Of course I’m not suggesting you forget about brand language or ditch your tone of voice guidelines. But seeking alternative viewpoints and adding fresh voices will reinvigorate your communications. Here are six things to try. 1) […]